Operation Barbarossa In WWII Essays - Operation Barbarossa

Operation Barbarossa in WWII "When Operation Barbarossa is launched, the world will hold its breath!" - Adolf Hitler On the night of June 22, 1941, more than 3 million German soldiers, 600 000 vehicles and 3350 tanks were amassed along a 2000km front stretching from the Baltic to the Black Sea. Their sites were all trained on Russia. This force was part of 'Operation Barbarossa', the eastern front of the greatest military machine ever assembled. This machine was Adolf Hitler's German army. For Hitler, the inevitable assault on Russia was to be the culmination of a long ezding obsession. He had always wanted Russia's industries and agricultural lands as part of his Lebensraum or 'living space' for Germany and their Thousand Year Reich. Russia had been on Hitler's agenda since he wrote Mein Kampf some 17 years earlier where he stated: 'We terminate the endless German drive to the south and the west of Europe, and direct our gaze towards the lands in the east...If we talk about new soil and territory in Europe today, we can think primarily only of Russia and its vassal border states'i Hitler wanted to exterminate and enslave the 'degenerate' Slavs and he wanted to obliterate their 'Jewish Bolshevist' government before it could turn on him. His 1939 pact with Stalin was only meant to give Germany time to prepare for war. As soon as Hitler controlled France, he looked east. Insisting that Britain was as good as defeated, he wanted to finish off the Soviet Union as soon as possible, before it could significantly fortify and arm itself. 'We only have to kick in the front door and the whole rotten edifice will come tumbling down'ii he told his officers. His generals warned him of the danger of fighting a war on two fronts and of the difficulty of invading an area as vast as Russia but, Hitler simply overruled them. He then placed troops in Finland and Romania and created his eastern front. In December 1940, Hitler made his final battle plan. He gave this huge operation a suitable name. He termed it 'Operation Barbarossa' or 'Redbeard' which was the nickname of the crusading 12th century Holy Roman emperor, Frederick I. The campaign consisted of three groups: Army Group North which would secure the Baltic; Army Group South which would take the coal and oil rich lands of the Ukraine and Caucasus; and Army Group Centre which would drive towards Moscow. Prior to deploying this massive force, military events in the Balkans delayed 'Barbarossa' by five weeks. It is now widely agreed that this delay proved fatal to Hitler's conquest plans of Russia but, at the time it did not seem important. In mid-June the build-up was complete and the German Army stood poised for battle. Hitler's drive for Russia failed however, and the defeat of his army would prove to be a major downward turning point for Germany and the Axis counterparts. There are many factors and events which contributed to the failure of Operation Barbarossa right from the preparatory stages of the attack to the final cold wintry days when the Germans had no choice but to concede. Several scholars and historians are in basic agreement with the factors which led to Germany's failure however, many of them stress different aspects of the operation as the crucial turning point. One such scholar is the historian, Kenneth Macksey. His view on Operation Barbarossa is plainly evident just by the title of his book termed, 'Military errors Of World War Two.'iii Macksey details the fact that the invasion of Russia was doomed to fail from the beginning due to the fact that the Germans were unprepared and extremely overconfident for a reasonable advancement towards Moscow. Macksey's first reason for the failure was the simply that Germany should not have broken its agreement with Russia and invaded its lands due to the fact that the British were not defeated on the western front, and this in turn plunged Hitler into a war on two fronts. The Germans, and Hitler in particular were stretching their forces too thin and were overconfident that the Russians would be defeated in a very short time. Adolf Hitler's overconfidence justifiably stemmed

How to Write a KILLER LinkedIn® Profile †Don’t Miss these Updates in the 9th Edition!

How to Write a KILLER LinkedIn ® Profile – Don’t Miss these Updates in the 9th Edition! When I first undertook writing a book about LinkedIn ®, I had no idea what I was getting in for. I did not know how much the platform would grow and evolve. I could not have fathomed the massive changes happening on LinkedIn ® weekly if not daily, necessitating updates to the book every few months. How was I to know that the images that on a stroke of insight I added into the book would have to be changed regularly, requiring special formatting assistance every time? It’s a good thing I didn’t know all that before I wrote the book, as it might have stopped me. As it turns out, however, I enjoy the challenge of continuing to author the #1 best-selling e-book about LinkedIn ®. To maintain that status, I must constantly rethink and update the information I’m providing. The 8th edition of How to Write a KILLER LinkedIn Profile was published in January 2014; now, just 4 months later, here’s what to look forward to in the 9th edition. How to Write a KILLER LinkedIn Profile – 9th Edition Updates New organization of the book by section. Sections were a great way to organize information in my resume e-books How to Write a WINNING Resume and How to Write a STELLAR Executive Resume, so I carried over the idea here. Rather than just a list of 18 tips, the book now is divided into LinkedIn ® Profile Nuts and Bolts, Writing and Presentation Tips, and Playing the LinkedIn ® Game to Win. Plus there’s still an Introduction, Bonus Tip section and Appendices A-H. I think you’ll find the organization of the book to be helpful as you go through the tips! Hugely expanded chapter on crafting LinkedIn ® Summary statements with examples, and more examples of Experience section entries. You asked and I answered. I’ve provided more substantive tips and real-life examples of LinkedIn ® profiles that you can use as a model for yours! Introducing LinkedIn ®s new blocking feature. LinkedIn ® has finally responded to complaints that stalkers can’t be blocked on their site. I’m thrilled to report on this new feature! New tips on how to make connections, expand your network and keep in touch; and on LinkedIn ® Skills and Endorsements. I receive many questions on these topics and have addressed many of them in the new edition. Plus, get the most up-to-date information on how these features work! Completely revised chapter on special sections, de-emphasizing outdated â€Å"partner applications† and updating new functionalities including SlideShare. LinkedIn ®Ã¢â‚¬â„¢s â€Å"partner applications† disappeared over a year ago, so I decided it was time to stop referencing them. The focus now is not on replacing the functionality of those apps, but on building a robust profile with the tools LinkedIn ® provides now. More updates including the latest on LinkedIn ® Jobs, the new face of LinkedIn ® Groups, special export issues for Mac Users, and the latest overused buzzwords. All images and functionalities have been updated to match the new look and features of LinkedIn ® as of May 2014! How to Get the 9th Edition of How to Write a KILLER LinkedIn Profile If you have purchased the PDF version of my book prior to this release, you will be receiving a link to the new book automatically. If you purchased the book on Amazon, youll want to log in to your Kindle dashboard and turn on Automatic Book Update. You should then receive a notice in a few weeks announcing that an updated version of the book is available, which you will be able access via your Manage Your Kindle page. If you do not receive this notice, contact Amazon directly. So†¦ If I had it to do all over again, would I do it? Yes! This book is like my baby. I would even include all the screen shots again (thankfully my amazing assistant Jeanne Goodman takes care of replacing those for me!). If you’re a current owner of my book, I hope you enjoy the update. And if you haven’t gotten a copy yet, now’s the time to do it! I truly believe this edition is better than ever- making it even easier for you to create a KILLER LinkedIn ® Profile. Category:Archived ArticlesBy Brenda BernsteinMay 12, 2014 2 Comments Martha Kramer says: May 14, 2014 at 7:02 am Hi Brenda. Congratulations on the new edition! If you are referring to the ability to moderate all of someones posts by blocking, that feature has some issues. I have been blocked twice in the last two months, presumably because I posted notices of ASTD meetings. These were brief, respectfully written, relevant to both sites. As someone being flagged, I dont know why or by whom. Further, I dont know exactly when it was done and its exact duration. I had no warning first and now all my messages are affected. I am all for blocking spam and persistent spammers, but I think this feature needs some work. Best, Martha Log in to Reply The Essay Expert says: May 14, 2014 at 7:48 am Hi Martha, you bring up a good issue and I would recommend contacting LinkedIn about it! They seem to respond eventually when enough people complain. The blocking feature Im referring to is a response to multiple complaints. Someone can now block a specific member from viewing their profile, writing to them, etc. In the past there was no such feature and people who were being stalked had no recourse against their stalkers. Several women I know chose not to have a LinkedIn profile at all because there were no options to block just one person. Log in to Reply

Computer H Essay Example | Topics and Well Written Essays - 2250 words

Computer H - Essay Example The statutes and charters in these industries do not distinguish the variations in such technologies. This advocates for the frequent lawsuits between companies and transnational organizations. Moreover, the patent laws in the industry emphasis on flexibility due to the vast growth and development of new technologies (Jordan, 2012). Competition is always a significant element in all industries but in computer technology production sharing ideas on areas such as graphic user interface and operating systems is not a major issue because novelty and innovation are the key determinants of success in such an industry. Relatively, the flexibility aspect of the patent laws and system in general only give protection on a neutral perspective hence making it easy for a company such as Apple to sue Samsung (Grandoni, 2013). Due to the constant lawsuit in the last decade, some of the recent advancements in the computer industry entailed the expansion of a wide scope of the patent laws in different technologies. A good example is on software development where firms like Apple, Microsoft or even Google have no idea on the patents they overstep because they operate at an international level (Goldman, 2012). The patent laws in the United States might not be the same in places like India or Japan. Currently, statistics show that software patents are in hundreds of thousands especially with over 30,000 new ones developed in 2014 alone. With such as wide scope, most of the infringement companies involve in is usually unintentional (Jordan, 2012). Additionally, the multi-billion dollar companies such as Google, IBM and Microsoft have their own patents based on their products; not software development. This patents or charters act as a threat towards their competitors and it is the duty of all these companies to know the regulations/ patents set by competing rivals in the industry or else it can lead to lawsuits (Megan, 2012). For instance, Yahoo has around a thousand patents

Confinement Assignment Personal Statement Example | Topics and Well Written Essays - 1000 words

Confinement Assignment - Personal Statement Example Since the deadline was fast approaching, I thought I should be brave enough to plunge into this adventure. And finally on 2nd of April, I combated my reluctance and fear. Since my family members were sick and tired of hearing my plans to start this project, they were relieved that finally I am doing it. My ten hours of confinement seemed a huge relief for them especially after they had to face the wrath of my desperation in the last couple of days. I began this project at 10 in the morning after my breakfast. I strongly felt the urge to have a quick shower, but stopped myself thinking that it would not be a good beginning to cheat in the first step itself. I switched off my cell and left it out of my room and strictly instructed others to not disturb me until half past two, when I will be out for lunch. I took lots of books and magazines to read. To be precise there were 12 of them. The number of magazines was more than books because I hardly get any time to read them. In fact, the only positive outcome that I could think of before this project began was that I would get plenty of magazines to read leisurely. Keeping this leisure in mind I had even bought latest editions of a couple of new magazines. The lure of reading them was the single most reason that was pushing me towards this project. Since I was not supposed to take a shower I changed into a very light and comfortable piece of clothe and applied a generous amount of deo spray to keep me as fresh as possible. I also spoke to my friends and informed them about my adventurous project so that they do not call me during the project time frame. I told them that I would inform them about my unique experience once the project is over. I feared that I would start feeling hungry before half past two. Hence I ate more than what I normally eat for breakfast. Needless to say I was feeling very heavy and sleepy when I entered my (confinement) room. How did I feel before the project I had initial inhibitions about this project. I felt that only a very strong person would be able to abide by all the instructions that have been given. We have taken different types of media for granted. The thought of spending time without these modern day habits was worrying me. On a lighter note, I have a habit of drinking lots of water so just going thrice to the bathroom within 10 hours was not looking a convincing idea at all. How did I feel after the project To be honest I was relieved that the project was over. I was also happy that I did a good amount of quality reading. I was longing for this kind of reading since a very long time. I think I have never concentrated on reading as much as I was able to concentrate during this project. I learnt a lesson of discipline. I learnt that if one controls oneself and tries to abide by a routine then a lot could be achieved in lesser time. I have a habit of switching on the TV or talking on the cell phone whenever I get bored. I have become so accustomed to these gadgets that the feeling of boredom strikes too frequently. Now, I think I would be able to get rid of this overindulgence of mine pretty fast. Without this experience I would not have realized how much precious time I am wasting. After this project I feel that I have become a wiser person. I have also

Assertion of the Supreme Court Research Paper Example | Topics and Well Written Essays - 750 words

Assertion of the Supreme Court - Research Paper Example Bill of Rights – was founded on this concern; inclusive of all its prohibitions, pertaining to various issues of legal justice and jurisprudence. In this regard, issues focused on within the prohibitions include: - the rights of all Americans against self-incrimination, right against unwarranted and unreasonable searches and seizures, and importantly; with regard to the issue under focus – the right to trial by jury. This right to a jury trial, plays a vital role within the American justice system; hence the need to not only understand prevailing weaknesses and strengths, but further still, on the critical function of the jury, within criminal matter contexts (Vogler, 2005). The American Supreme Court, has in recent history continuously asserted on the fact that a defendant is not entitled to a jury that is composed in part, or whole, by individuals of his/her own race or ethnic identity. These rulings are without doubt well-intentioned, given the sensitive nature of criminal trials in any given locality or state. While viewed as a positive way forward, the rulings in no way obligate the utility of racially mixed juries in given case scenarios, nor do they prohibit states from utilizing such a jury. In fact, as Jeffrey (1994) asserts, quite a substantial number of legal scholars and policy makers are of the view that the utility of racial criteria, can in fact aid in the promotion of racial diversity within prevailing American juries. Suggestions have been further provided, on the need to ensure larger proportions of racial minorities are included; by way of removing some of the majority-race jurors present (Jeffrey, 1994). According to the Sixth Amendment of the American Constitution, a jury trial is guaranteed to anyone facing all manner of criminal cases i.e. misdemeanor, felony, state or federal in nature. Presently however, as Forsyth & Appleton (2009) allude, it is more common to those individuals facing potential imprisonment, of at least six

Tata Nano

Tata Nano EXECUTIVE SUMMARY Tata Nano is the first car to be said to be the common mans car. It is sold in home country India around Rs 1-lakh i.e approximately USD 2000. It is manufactured by Tata Motor Limited, the largest automobile company in India. Its Chairman, Mr Ratan Tata envisions that Tata Nano to become a â€Å"People car† which is affordable by almost everybody. Tata Nano was first launched in India on 1st April 2009 and expected to be in Indian market by July 2009. Since launching, it has created a huge buzz all over India. Within the first two days of lunching, it has received 5500 booking. The s keep increasing every day since the launching. What makes Tata Nano so cheap? Basically, by making things smaller, lighter, do away with superficial parts and change the materials wherever possible without compromising the safety and environmental compliance. It is said that Tata Nano has better millage than Toyota Prius and same gas emission as a scooter. Tata Nano will be imported to Malaysia by Tata Industries in parts. It will be assembled in its two factories i.e in Shah Alam, Selangor and Pasir Gudang, Johor Bahru. There are four distribution centres in Peninsular Malaysia i.e. in Kuala Lumpur, Penang, Johor Bahru and Kuantan. All Tata Nano cars will be distributed through these distribution centres only. Order can be made vide these distribution centres or its web site. There are three types of Tata Nano car available i.e. Tata Nano, Tata Nano CX and Tata Nano LX. However, due to hot weather in Malaysia, only Nano CX will be brought to Malaysia and will be sold here. The selling price of Nano CX in Malaysia is RM 13,704 per unit. It is estimated that gross profit for the first year would yield xxx, second year xxx and third year xxx. Estimated monthly instalment payment is xxx for seven years period. With this price, the target market is very wide which includes those with income RM 2000 per month, students, female workers and scooters riders. 2.0 SITUATION ANALYSIS Tata Motors Limited is Indias largest automobile company, with revenues of Rs. 35651.48 crores (USD 8.8 billion) in 2007-08. It is the leader in commercial vehicles in each segment, and among the top three in passenger vehicles with winning products in the compact, midsize car and utility vehicle segments. The company is the worlds fourth largest truck manufacturer, and the worlds second largest bus manufacturer. In March 2008, Tata Motors acquired Fords UK based car brands Jaguar and Land Rover (BBC News, 2008). According to Ratan Naval Tata (Chairman of Tata Group), the need for an innovation like Nano has got to do something for the people of India and transport. Unavailability and poor quality of mass transport is a common problem in India. In a two wheeler, father driving with elder child standing in front and wife behind holding a baby is norm in this country. Thus, this is a relatively an unsafe mode of transporting a family. Thus, with this in mind Tata Nano was created as a safer form of transport. As one of its objectives is to become an Indian business conglomerate operating in many countries, Tata Nano will be introduced in Malaysia. 2.1 Market Summary It is estimated that Malaysia has more than 5 million motorcycles on the road, compared to over 4 million motorcars(ICE, 2001).The majority of motorcycle buyers or users does not own a car and belong to the lower and middle-income group. A significantly larger percentage of motorcycle users in Malaysia are male. 2.1.1 Target Markets The company is targeting lower income group with family, first-time buyers of car (fresh graduates) and motorcycle owners. 2.1.2 Positioning Tata Nano will position itself as the world cheapest car and yet does not compromise the quality, safety and environment. This positioning will be achieved by leveraging Tata Nanos competitive edge: industries experience from the parent company Tata Motor who has been in vehicles industries (commercial, passengers utilities) since 1945. Tata motor has good supplier-manufacturer relationship with more than 100 components. 2.1.2 Demographics Population , demographics, rural urban, vital statistics from Malaysian auto report. 2.1.4 Geographics Tata Motors has targeted the urban area in Malaysia. This is going to be Kuala Lumpur and Johor Bahru. There are 5 million motorcycle riders in Malaysia. 2.1.5 Distribution review Just like in India, Tata Nano will appropriate place as an low-cost car even in foreign markets. ‘Easy-to-assemble kits will be imported from Tata in India. The car then will be assembled at pre-defined locations. The proposed locations are Shah Alam, Selangor and Pasir Gudang, Johor Bahru. It will be then redistributed to showrooms that will be set up based on region. 30 sales offices will be opened throughout Malaysia. 2.1.6 Competitor review The main competitors are Proton, Perodua, Toyota and Honda. The table below indicates the market share of the main competitors in the auto industry for the year 2008. 2.2 SWOT Analysis The following SWOT analysis investigates the Malaysian political, economic and business environment. The following finding are adapted from Malaysian Auto Report 2009. a. Malaysia Political SWOT Strengths Malaysia is a successful example of a democratic Islamic state. Despite murmurs of discontent among hard-line Muslims in some states, multiracial Malaysia is unlikely to abandon moderate Islam Weaknesses The Malay half of the population holds a constitutionally enshrined special position in society, amounting to positive discrimination in not only jobs, but also wealth. Opportunities The weak performance by the ruling Barisan Nasional in the general elections held on March 8 2008, has paved the way for the stalled reformist agenda -promised by Prime Minister Abdullah Ahmad Badawi back in 2004 to gather pace. This would help to open up the countrys closed political system and improve transparency and accountability within key institutions. Threats Ethnic tension will remain a non-violent, but simmering, problem, so long as there remains a threat that the influence of hardline Islam could revive. For now, however, the hardliners have lost much of their political clout. The poor showing of Barisan Nasional at the 2008 general elections has put Prime Minister Abdullah under intense pressure from both opposition parties and members of his United Malays National Organization (UNMO) party, who blame him for the coalitions worst ever result. b. Malaysia Economic SWOTaysia Economic SWOT Strengths During the past four decades, Malaysia has transformed itself from a commodities-dependent backwater into a major world source for electronics and computer parts. Malaysia is the worlds largest producer of rubber, palm oil, pepper and tropical hardwoods, and is also a net exporter of crude oil. All this provides a solid platform for economic growth Weaknesses Malaysias relative insulation from global energy price shocks is being eroded. Within the next 5 years Malaysia could become a net importer of oil Malaysias economic openness can be as much of a burden as a benefit, since it confers a high degree of vulnerability to global growth and capital flows. Opportunities The opportunity for private-sector-led growth will improve as the government continues divestment of state shareholdings in order to raise funds to narrow the budget deficit. Threats Wages are higher in Malaysia than in a number of its competitors, such as China and Vietnam, which could be a long-term hindrance to economic expansion. To maintain its competitive edge, Malaysia needs a steady stream of inward investment Export competitiveness could be eroded if the exchange rate continues to appreciate markedly. c. Malaysia Business Environment SWOT 3 Strengths 4 Standards of corporate governance in Malaysia have greatly improved since the Asian financial crisis at the end of the 1990s more so, in fact, than in many neighboring countries. Foreign companies, or at least foreign manufacturing companies, looking to do business in Malaysia will continue to be welcomed with open arms, with the government offering lavish tax breaks and concessions. Weaknesses State subsidization of prices will remain a peripheral but persistent part of daily economic life in Malaysia. Doing business in Malaysia will always, to some extent, mean dealing with the politically well-connected. Big construction projects and big contracts for foreign construction firms are unlikely to be as much of a priority for Malaysias government as they were under the previous administration of former prime minister Mahathir Muhammad. Opportunities The opportunity to invest in Malaysian state assets could improve. The government, if it sticks to its word, will conduct its biggest ever divestment of state shareholdings. Malaysia is eager to compete globally in banking, and although it currently lacks a domestic champion, with ten main institutions in the market, bank consolidation is a strong possibility. Threats The waterways and shipping lanes that surround Malaysia will continue to pose the threat of piracy and terrorism Malaysia is at risk, conceivably, of losing out to China in the race for foreign investment. Penang, once the pillar of Malaysias electronics industry, has seen an exodus of foreign firms, with Seagate, Motorola and Solectron all shifting production elsewhere in Asia. d. The following will be key strengths and weakness within the company and describes the opportunities and threats facing Tata Nano. Strength The internationalisation tactics so far has been takeover to local managers in new style, and only to transplanting a couple of higher managers from India into the new trade. The key point is that Tata has been able to share ideas. The company had a successful agreement with Italian mass product Fiat in 2006. This has enhanced the product collection of investments for Tata and Fiat as per agreements of production and ideas sharing. An example, Fiat Palio design was introduced in 2007 by Tata, and both the companies have an contract to create and achieved their Goal at Central and South America. Weaknesses The Tata Nano passenger travel car products are depends upon 3rd and 4th generation platforms, which is a disadvantage of Tata Motors Limited with competition others car manufacturers. One which is not recognised in English the word tat means ‘rubbish. Opportunities In 2008 Tata Motors announced that they had successfully purchased the foreign car assembled Land Rover and Jaguar from Ford Motors for United kingdom  £2.3 million. Worlds Two luxury car brand have been added to Tata Motors portfolio of brands, They have a chance to demonstrate Company vehicles in the luxury segments. Tata Motors Ltd have taken Daewoo Motors Commercial vehicle business in 2004 for USD $16 million. Tata Nano is the most cheapest car in the World selling at little more than a motorbike. The new emerging industrial of the countries such as India, S.Korea and Republic of China will have a thirst for produce and distribute vehicles in low-cost passenger. These are the advantages. However the company has put in place a proactive Corporate Social Responsibility considering to address potential tactics that will make its operations more sustainable. The range of Super Mileage fuel efficient buses are powered by efficient, atmosphere friendly car engines. The bus has auto matic organic clutch with booster help and better air intakes that will low fuel consumption by up to 10 percent. Threats Other car manufacturers companies are in passenger car business for 40 or more then 40 years. Therefore Tata Motors Limited has to catch up in terms of quality and lean production. Sustainability and environmentalism could mean extra costs for this low-cost producer. This could impact its underpinning competitive advantage. 2.3 Objectives and issue We have set aggressive yet achievable objectives for the first, second and third year of market entry. First year objective ( July 2009 to December 2009) We want to achieve 25,000 units of sales gaining †¦.market share % get from market size Second year objective (JAN 2010 TO DEC 2010) We want to achieve 10% increase in quarterly basis (RM 48,600) Third year objective (JAN 2011 TO DEC 2011) We want to achieve 10% increase in quarterly basis (RM 53, 460) 1.0 MARKETING MIX STRATEGIES 3.1 Product Strategies The product strategy which will be adapted would be the straight product extension, which is marketing the car in another foreign market without any change. This is because there would be no additional product development cost, manufacturing changes, or new promotion. 3.2 Product Review * There are three variants in the Nano range: Nano, Nano CX and Nano LX * Only the Nano CX variant would be introduced in the Malaysia Market for the first stage * Tata Nano LX will introduced in the Malaysia Market during the following year The car has achieved its low price by minimizing costs on unnecessary â€Å"luxuries†, the basic Nano comes without front and rear fog lights, without a heater or air conditioning, without anti-lock brakes, only one single windscreen wiper, manually operated windows, manual steering with no air bags, tiny 12† wheels, plastic body parts joined with adhesive instead of more conventional metal and welding and a two cylinder 623 cc engine that provides a massive maximum speed of 65 mph (around 105 km/h). Among the features of the car are: a) Stylish and comfortable The Passenger Car, designed with a family comfortable in mind, has a luxury passenger space with superb leg space and head room. It can luxury sit 4 persons. 4 doors with excellent seating perfection make ingress and egress easy. with a measuring length of 3.1 metres, width of 1.5 metres and a height of 1.6 metres, with adequate ground clearance, it can effortlessly manoeuvre on busy roads in cities as well as in rural areas. Its semi volume structure, with tires at the sides and the power train at the rear, enables it to uniquely combine both space and manoeuvrability, which will set a benchmark among small cars. b) Fuel-efficient engine The Peoples Car has a back wheel drive, with aluminium, 2 cylinder, 523 cc, 33 PS, multi point fuel injection petrol engine. This is the first time that a 2 cylinder gasoline engine fitted in a car with a one balancer shaft. The lean design strategy has helped minimise weight, which helps maximise performance per unit of energy consumed and delivers high fuel efficiency. Performance is controlled by a specially designed electronic engine management system. c) Meets all safety requirements The Peoples Cars safety performance exceeds current regulatory requirements. With an all metal body sheet, it has a solid passenger department, with safety features for e.g crumple zones, intrusion resistant doors, seats belts, strong seats and anchorages, and the rear tailgate glass bonded to the body. Tubeless tyres further enhance safety. d) Environment-friendly The Peoples Cars tailpipe emission performance exceeds regulatory requirements. In terms of overall pollutants, it has a lower pollution level than two-wheelers being manufactured in Malaysia today. The high efficiency also ensures that the car has low carbon dioxide emissions, thereby providing the twin benefits of an affordable transportation solution with a low carbon footprint. 3.3 Branding Brands identify the source or maker of a product and allow consumers either individuals or organisations to assign responsibility for its performance to a particular manufacturer or distributor. Branding is endowing products and services with the power of a brand. Its all about creating differences between products. For branding strategies to be successful and brand value to be created, consumers must be convinced there are meaningful differences among brands in the product or service category. In Tata Nanos case, the branding strategy used is corporate name combined with individual product names. This companys name legitimises and the individual name individualises the new product 3.4 Product Strategy The Tata Nano CX, including all the features described in the earlier Product Review section, will be sold with a three-year warranty or 100,000km warranty, whichever comes first. We will introduce the Tata Nano LX during the following year, after we have established our Tata brand. The brand and logo will be displayed on the car as well as in all marketing campaigns. 3.5 Pricing Strategies The Cost price is an estimated USD2, 420 or equivalent to RM8,954, which includes import tax, duties excise , sales tax, shipment costs and assembly cost . The selling price for the Malaysian market is RM13,704.00, which is inclusive of standard accessories, but exclude road tax (RM70.00), registration fees (RM150.00), number plate (RM50.00) and ownership endorsement fee (RM50.00), sales tax (RM1370.40) which amounted to RM320.00. The On-The-Road price will be RM15797.40.These prices reflect a strategy of taking a share from established competitors, such as Perodua s model of Kancil and Viva. 3.5.1 Setting the price selecting price objectives Tata Nano Malaysia (TNM) has set major three objectives in its effort to position itself in the Malaysia Automotive market. The objectives are: Survival, maximum current profit and maximum market share. a. Survival Intense competition from Malaysias second car manufacturer, Perodua for a share of the automotive market segment for the below 1,000 cc category will spur TNM to ensure that the car price covers variable costs and some fixed costs. In this case, survival is a short term objective as in the long run, TNM will add value such as added safety features to the Nano range. b. Maximum current profit TNM has set a price that will maximize current profits, cash flow and return on investment, after taking into consideration the demand and costs involved. As this category of small foreign cars segment has not been really tested by other manufacturers, therefore the demand is rather difficult to estimate but TNM is confident of a good response towards its entry into the Malaysian market. c. Maximum Market Share For the Malaysian market, TNM will implement the market-penetration pricing, which is to set a low price for a new car in order to attract a large number of buyers and a large market share. This will be done by achieving high sales volume, which will results in falling costs, allowing the company to cut its price even further. We are positive enough that the Malaysia car market is highly price sensitive, as a low price produces more market growth. TNM is also confident that production and distribution costs will fall as sales volume increases and the low price of Nano cars will help to keep out competition and maintain its low-price position. The low-price entry will provide Malaysians consumers with a viable alternative to Perodua -Malaysia second National car. Further liberalization is expected as Malaysia implements the ASEAN Free Trade Area agreement, which commits the Malaysia Government to scrap foreign car taxes. 4.0 PROMOTION STRATEGIES 4.1 Objectives of Promotion Strategies Before determine the promotion strategies, we need to very clear about what are the objectives we need to achieve. We know as above, our missions are to promote Tata nano in Malaysia and increase the sales quarterly. Tata Nano is very new for Malaysian, they feel fresh with this new brand and concept of this car. Tata Nano will get into Malaysia market in July 2009. So first of the objective for promotion strategies are aims to create brand awareness and concept/knowledge of this new car Tata Nano. This is the cheapest car in the world and burst into the worldwide market in the short time. But still is the new brand for the Malaysians, so we do the advertisement and organize the event or campaign in sufficient detail to establish the good brand attitudes. Brand awareness is important to provide a foundation for brand equity. After that, our second objective is knowledge and persuasive. We aim to create liking, preference, conviction, and purchase of a Tata Nano car. We can do the comparison with other cars which are higher purchase price and this price is not every people will be affordable especially lower income families and students. Beside that we will convince current purchasers that we will give the potential customer to enjoying the good experience with Tata Nano by give try to drive the Tata Nano before buying the car. And also will provide them warranty to the Tata Nano. We will organize all the promotion strategies with lower cost to maintain the lower purchase price for the Tata nano in Malaysia. 4.2 Promotion Tag line ‘Have Fun, Pay Less, get more with Tata Nano Why we establish this tag line? Because this is make all the Malaysian to easy to remembered Tata Nano and feel happy all the ways with Tata Nano. Tata Nano is safety and you can travel everywhere by Tata Nano with your family or friends with fun, but you just need to pay all of this at lower price -Pay Less Get More. Beside that we can enjoying special fun with Tata nano, our earth also will feel happy with Tata nano because Tata nano also is the environment friendly car. 4.3 Advertising Program We aims to inform Malaysians this is the cheapest car in the world and persuade Malaysians to buy Tata Nano due to this car is safety, useful, all in good quality and also environment friendly by developing an advertising program. 4.3.1 Online Advertisement First step we start before lunching Tata Nano, we do the online advertisement. Tata Nano created a Web site www.tatanano.com on March 2009 to better communicate with the customers. In the Web site, we posted the photo categories and videos to provide customers the information and special features of Tata Nano and bring them inside the company. In addition to photos and videos, the web site links to recent news about Tata Nano and space for public feedback. Besides that, Blogs have become an important outlet for word of mouth which are regularly updated online diaries. Blogs is bringing together people with common interests. They vary wide and can influence a vast audience due to many internet users have read Blogs. We can establish the blog network and carefully monitoring to find out whats on peoples minds especially the potential customers. This is a cheapest and good way to build up brand awareness. 4.3.2 Television Advertisement Television advertisement is very expensive but this is the most powerful to perform the Tata Nano to the public by demonstrating Tata Nano attributes and persuasively explaining their corresponding consumer benefits. By lower advertising budget, we cannot do the TV advertisement in whole day, so we just choose the prime time (7pm 11pm) to place the advertisement. By properly designed and executed TV advertisement can improve brand equity and affect sales and profits. 4.3.3 Radio Advertisement Most of the Malaysians listen to the radio daily. Now a day have many facilities such as MP3, hand phone and so on, is convenience for the people to listen the radio anytime at anywhere, This is a cheap and pervasive medium for us to create the brand awareness by repeatedly listen the advertisement and the brand name. Advantages of the radio advertisement are flexibility, quick response and also more effective media for reaching teens. 4.3.4 Newspaper Advertisement Beside that the radio, most of the Malaysians also will saw a newspaper everyday. So this is good market coverage. From here, Tata Nano can get the broad acceptance and good reputation from Malaysians. Newspaper advertising is inexpensive. 4.4 Marketing Campaign This Marketing campaign is base on every four month : 4.4.1 Marketing Campaign for July 2009 to October 2009 Tata Nano will lunch at Malaysia on July 2009. Launching program is very important for positioning which is the act of designing Tata Nano and image to occupy Malaysia in the minds of the target market. Launching program also is one of the promotion strategies to build awareness, through launching at public center Tata Motor will introduce the Tata Nano to market. In July and August, we focus on marketing campaign which will take place at all the IPTA and IPTS which have organize the convocation, by providing product display and banner; and the peoples can have the experience with Tata Nano by provide the opportunities to drive Tata Nano around the campus. Theme for this campaign is Good future with Tata Nano. Reason for this marketing campaign is one of our targets are students such as fresh graduate who just get the new job and also the international students. Fresh graduate need the transportation in their working life but they cant afford to buy the too expensive car; international student just need the car which is economy and using it in short period around 2-3years for their student life in Malaysia. This is cheapest cost by event or campaign in the campus. In September and October, Malaysians will celebrate two big festivals together, there are Hari Raya Puasa Aidifitri and Deepavali. So we can focus on lower income group with family especially those are come from Malay family or Indian family. Use the mail, telephone, fax, e-mail to communicate directly with them. Base on historical, more of the Malay or Indian will buy the car before festival. Raya with Tata Nano can be the theme for our campaign at this period, and promote them Tata Nano is cheapest and safety. 4.4.2 Marketing Campaign for November 2009 to February 2009 In November and December, Malaysia have the Mega Sales due to Merry Christmas and New Year in the end of the year at whole Malaysia so that have many people will go to shopping. We can organize the event at shopping centers in Malaysia such as KLCC, Midvalley, Berjaya Times Square, and Sungai Wang by providing product display and banner. On January and February, most of the employees in Malaysia will get the bonus in this period so the purchasing power will increase. Beside that Chinese New Year is at February. Send the brochures to the small and medium company or office and do the introduction or briefing to them. Follow by mail, telephone, fax or e-mail to developing effective communication. 4.4.3 Marketing Campaign for March 2009 to June 2009 We will do the road show at every state (whole Malaysia). We can have the road show at the center market such as all market at all the state. Have many people will go to market early morning to buy the vegetable, take the breakfast or buy the necessary things. Most of them are women or housewife who may be come from the lower or medium income family. Some of them go to Pasar by motorcycle or by bus. There are our target markets. We can promote Tata Nano to them such as, Tata Nano is the cheapest car in the world, Get the Tata Nano to be second car for their family member especially for their children or elder parent, Easy life with Tata Nano. Housewife or mother can go to Pasar or anywhere by Tata Nano better than motorcycle or by bus for complete their daily matter more effectively. When the women get the news, they will pass this news to their friend immediately. This will help us to promote Tata Nano effectively in the local society. At the road show, people also can get the exper ience with Tata Nano by have the opportunities to drive the Tata Nano car before purchase it. 5.0 Channel of Distribution Strategies 5.1 Direct marketing channel (zero-level channel) We perform the Tata Nano in Malaysia by selling it directly to customers. Customers can deal directly with our dealers and make the booking for Tata Nano by visit our sales office or at any special event/campaign. Besides that, customers also can get the information or make the booking via the telephone (1-800-88-nano) and through the Internet ( www.tatanano.com ). By this way we can save more cost and maintain the cheapest purchasing price rather than through retailers or resellers. 5.2 Physical Flow From the diagram, can know that Tatanano will send the paths to the Malaysia after received the order from the sales office. After that, we will assemble a car at the workshop. Finally, send to the customers directly. From here, we can often provide faster delivery to customers because we are closer to the customers. 5.3 Payment Flow Customers can paying bills by cash or do the financing from bank. Customers pay less by this diagram due to not need to pay extra commission to third party such as wholesalers or retailers. Tata Motor also can collect the payment more efficient. 5.4 Information Flow Customers can get the information directly from Tata Motor such as new product, price development and so on. Tata Motor can more understanding customers needs when receiving customers, response calls and mailings or through internet blog. If customers have any need or complaint, we can satisfy them immediately by deal with customers directly. 5.5 Promotion Flow Marketing Campaign/Event Have two ways of promotion flow, directly and indirectly. Directly is well organize the marketing campaign, event and road show. By this way, well promote Tatanano to target market by face by face and provide the opportunities to them try to drive the Tatanano. Indirect ways are we will do the advertisement through media such as internet, TV, radio and also newspaper. By this promotion flow, Tata Motor aims to create brand awareness and increase the sales in the Malaysia. 6.0 Financial Plan This section will offer the overview of Tata Nano related marketing activities. It is include, sale forecast, expense forecast, break even analysis and how those relate to the market strategy. 6.1 Break even analysis Break even analysis indicates that 3369 unit or $ 46,168,776 will be required in monthly sales revenue to reach the break even point. Table: Break Even Analysis Break even analysis : Monthly unit break even 3369 Monthly sales break even $46,168,776 Monthly unit production 6083 Average per unit revenue $13704 Average per unit variable cost $8,954 Average per unit fixed cost $2630.28 Estimated monthly fixed cost $16,000,000 6.2 Sales forecast Sale was forecasted quarterly basis, with adjustment of seasonal factor. At Malaysia there is 3 main celebrations each year, which Aidil Fitri, Chinese new year, and Deepavali, those factors was used as seasonal factor. Since one of our target markets is fresh graduate student, graduation month also was used as seasonal factor to adjust our forecasted sales. The sales was fore

Into Thin Air by Jon Krauker Essay -- Into Thin Air, Jon Krauker

The book Into Thin Air, written by Jon Krakauer, explores the struggle of man versus man and man versus nature. The very different personalities proved costly to everyone involved on the expedition. The team of climbers that were hiking toward the summit of Mt. Everest on May 10, 1996, was oblivious to what lay ahead of them. No matter how advanced the hikers were, Everest on this day would test the will and endurance of everyone attempting to reach the summit. The one element that no one person could elude was pain. Jon Krakauer stated in his book, â€Å"I quickly came to understand that climbing Everest was primarily about enduring pain† (136). At this point in the book, Jon was unaware of the events that would soon transpire. Even the most well-trained climber was at the mercy of the great mountain. The temperature change had a big effect on everyone. The temperature was well below freezing during the night and the wind chill dropped to one hundred degrees below zero. When the sun came up, the temperature would change dramatically. The ultraviolet rays were much stronger on the mou...

Stick and Stones

†Sticks and Stones† by Trezza Azzopardi (2006) In the short story, we follow a man named Lewis. Lewis is the main character, who keeps dreaming about the same thing over and over. He dreams about him at the strand. He used to have a terrible experience there. He moved to the core of England, to escape from the terrible trauma. But now he has returned to his mother’s house, where he gets clear images in his mind. Lewis is a teacher, in the text it says, â€Å"The second envelope contains a note from the Headmaster†¦come in and discuss matters† This quote supports the statement about Lewis being a teacher.He seems to be a person who wants to change the way things are, but he has been taught by his mother, that he needs to blend in, and she also says â€Å"it’s the survival of the fittest†. The environment he has been raised in has stopped him from doing the things, which he wanted to do. That is expressed in the text where it says, â€Å"So metimes he imagines he’s the kind of person that challenges teachers like Stott and Walker, the kind that the Headmaster takes seriously. † He is not the kind of person who stands out. He was probably bullied in school when he was younger, because Lewis gets to identify himself in a boy called Paul Fry.Paul Fry is a boy who gets bullied by some boys. Lewis always feels the need to help him. No one had helped Lewis, back in the days; he also stopped telling about his problems to his mother, because he felt it was hopeless. She had told him that he just should fit in. In the text it says, â€Å"But he took her words literally, became expert at running away†¦ † He doesn’t face his problem, because that is the way he is raised. The author has used flashbacks in the text. The use of flashbacks makes the reader more informed. By using flashbacks, the story becomes more interesting and dynamic.The flashbacks also give the story a timeline and they widen the time. The story begins with a flashback about Lewis’ bad experience. This flashback is about him committing suicide. He is falling from the dunes at the strand. Another flashback is where he sees Paul Fry getting bullied, by some guys. The flashback affects the story. They give the story a meaning and reveal information about the character as well. By reading the flashbacks, we get to know Lewis better. His past tells us about why he is the way he is now, it defines him. E. g. Lewis wants to help Paul Fry, because Lewis once where victim like Paul Fry. In the ending of the story there is a quote, â€Å"Lewis puts his stones in his pocket. He will stop running he thinks. He has survived after all† This quote indicates that he is now ready to let go of his pebbles that he used to lick. He also comes to the strand when things are difficult as it says in the text, â€Å"When things were difficult, he would go to the strand and find his mother a new piece of quartz† He has now stopped is previous behaviour and he is changing. The themes in the short story is bullying and facing serious problems.The bullying part is because both Lewis and Paul Fry get bullied, and it ends up with them wanting to commit suicide. This is a serious problem, which Lewis is trying to escape from. He keeps running away from his problem. That has become his nature, because of the way his mother brought him up. That was the only solution he knew, but in the end of the story he comes to the conclusion that he must accept things and face them. By doing that he can move on. ——————————————– [ 1 ]. pg. 2 ll. 36-37 [ 2 ]. pg. 3 ll. 67 [ 3 ]. pg. 2-3 ll. 61-62 [ 4 ]. pg. 5 ll. 126-127 [ 5 ]. pg. 3 ll. 91-92

Wolfgang Wazart Essays - Mozart Family, Wolfgang Amadeus Mozart

Wolfgang Wazart Essays - Mozart Family, Wolfgang Amadeus Mozart Wolfgang Wazart Wolfgang Amadeus Mozart Wolfgang Amadeus Mozart (1756-1791) Wolfgang Amadeus Mozart was born in Salzburg in Austria, the son of Leopold, Kapellmeister to the Prince-Archbishop of Salzburg. By the age of three he could play the piano, and he was composing by the time he was five; minuets from this period show remarkable understanding of form. Mozart's elder sister Maria Anna (best known as Nannerl) was also a gifted keyboard player, and in 1762 their father took the two prodigies on a short performing tour, of the courts at Vienna and Munich. Encouraged by their reception, they embarked the next year on a longer tour, including two weeks at Versailles, where the children enchanted Louis XV. In 1764 they arrived in London. Here Mozart wrote his first three symphonies, under the influence of Johann Christian Bach, youngest son of Johann Sebastian, who lived in the city. After their return to Salzburg there followed three trips to Italy between 1769 and 1773. In Rome Mozart heard a performance of Allegri's Misere; the score of this work was closely guarded, but Mozart managed to transcribe the music almost perfectly from memory. On Mozart's first visit to Milan, his opera Mitridate, r di Ponto was successfully produced, followed on a subsequent visit by Lucia Silla. The latter showed signs of the rich, full orchestration that characterizes his later operas. A trip to Vienna in 1773 failed to produce the court appointment that both Mozart and his father wished for him, but did introduce Mozart to the influence of Haydn, whose Sturm und Drang string quartets (Opus 20) had recently been published. The influence is clear in Mozart's six string quartets, K168-173, and in his Symphony in G minor, K183. Another trip in search of patronage ended less happily. Accompanied by his mother, Mozart left Salzburg in 1777, travelling through Mannheim to Paris. But in July 1778 his mother died. Nor was the trip a professional success: no longer able to pass for a prodigy, Mozart's reception there was muted and hopes of a job came nothing. Back in Salzburg Mozart worked for two years as a church organist for the new archbishop. His employer was less kindly disposed to the Mozart family than his predecessor had been, but the composer nonetheless produced some of his earliest masterpieces. The famous Sinfonia concertante for violin, violo and orchestra was written in 1780, and the following year Mozart's first great stage work, the opera Idomeneo, was produced in Munich, where Mozart also wrote his Serenade for 13 wind instruments, K361. On his return from Munich, however, the hostility brewing between him and the archbishop came to a head, and Mozart resigned. On delivering his resignation he was verbally abused and eventually, physically ejected from the archbishop's residence. Without patronage, Mozart was forced to confront the perils of a freelance existence. Initially his efforts met with some success. He took up residence in Vienna and in 1782 his opera Die Entfhrung aus dem Serail (The abdication from the Seraglio) was produced in the city and rapturously received. The same year in Vienna's St Stephen's Cathedral Mozart married Constanze Weber. Soon afterwards he initiated a series of subscription concerts at which he performed his piano concertos and improvised at the keyboard. Most of Mozart's great piano concertos were written for these concerts, including those in C, K467, A, K488 and C minor, K491. In these concertos Mozart brought to the genre a unity and diversity it had not had before, combining bold symphonic richness with passages of subtle delicacy. In 1758 Mozart dedicated to Haydn the six string quartets that now bear Haydn's name. Including in this group are the quartets known as the Hunt, which make use of hunting calls, and the Dissonance, which opens with an eerie succession of dissonant chords. Overwhelmed by their quality, Haydn confessed to Leopold Mozart, 'Before God and as an honest man I tell you that your son is the greatest composer known to me either in person or by name.' The pieces are matched in excellence in Mozart's chamber music output only by his String Quintets, outstanding among which are those in C, K515, G minor, K516 and D, K593. Also in 178 Mozart and Lorenzo da Ponte collaborated on the first of a series of operatic masterpieces. Le nozze di Figaro (The Marriage of Figaro) was begun that year and performed in 1786 to an enthusiastic audience in Vienna and even greater acclaim later in Prague. In 1787 Pragues National Theatre saw the premiere of Don Giovanni, a moralizing version of the Don Juan legend in which the licentious nobleman receives his comeuppance and descends into the fiery regions

ArrayList Essays

ArrayList Essays ArrayList Essay ArrayList Essay Name Description Adapter Creates an Aerialist wrapper for a specific List. Add Adds an object to the end of the Aerialist. Derange Adds the elements of an Collection to the end of the Aerialist. Beneficiaries(ObJect) Searches the entire sorted Aerialist for an element using the default comparer and returns the zero-based index of the element. Beneficiaries(ObJect, Comparer) Searches the entire sorted Aerialist for an element using the specified comparer and returns the zero-based index of the element. Beneficiaries(leant, Ninth, Object, Comparer) Searches a range of elements in the sorted Aerialist for an element using the pacified comparer and returns the zero-based index of the element. Clear Removes all elements from the Aerialist. Clone Creates a shallow copy of the Aerialist. Contains Determines whether an element is in the Aerialist. Copy(Array) Copies the entire Aerialist to a compatible one-dimensional Array, starting at the beginning of the target array. Copy(Array, Ninth) specified index of the target array. Copy(leant, Array, Ninth, Ninth) Copies a range of elements from the Aerialist to a compatible one-dimensional Array, starting at the specified index of the target array. Equals(ObJect) Determines whether the specified object is equal to the current object. (Inherited from Object. ) Finalize Allows an object to try to free resources and perform other cleanup operations before it is reclaimed by garbage collection. (lionhearted from Object. ) Fixedness(Aerialist) Returns an Aerialist wrapper with a fixed size. Fixedness(list) Returns an List wrapper with a fixed size. Exterminator() Returns an enumerator for the entire Aerialist. Exterminator(leant, Ninth) Returns an enumerator for a range of elements in the Aerialist. Stagecoaches Serves as the default hash function. (Inherited from Object. Estrange Returns an Aerialist which represents a subset of the elements in the source Aerialist. Getty Searches for the specified Object and returns the zero-based index of the first occurrence within the entire Aerialist. Indexed(ObJect, Ninth) occurrence within the range of elements in theatricality that extends from the specified index to the last element. Indexed(ObJect, Ninth, Ninth) occurrence within the range of elements in theatricality that starts at the specified index and contains the specified number of elements. Insert Inserts an element into the Aerialist at the specified index. Inserting Inserts the elements of a collection into the Aerialist at the specified index. Lastingness(ObJect) Searches for the specified Object and returns the zero-based index of the last occurrence within the entire Aerialist. Lastingness(ObJect, Ninth) occurrence within the range of elements in the Aerialist that extends from the first element to the specified index. Lastingness(ObJect, Ninth, Ninth) occurrence within the range of elements in theatricality that contains the specified number of elements and ends at the specified index. Omnipresence Creates a shallow copy of the current Object. Inherited from Object. ) Readably(Aerialist) Returns a read-only Aerialist wrapper. Readably(list) Returns a read-only List wrapper. Remove Removes the first occurrence of a specific object from the Aerialist. Remove Removes the element at the specified index of the Aerialist. Removing Removes a range of elements from the Aerialist. Repeat Returns an Aerialist whose elements are copies of the specified value. Reverse() Reverses the order of the elements in the entire Aerialist. Reverse(leant, Ninth) Reverses the order of the elements in the specified range. Estrange Copies the elements of a collection over a range of elements in the Aerialist. Sort() Sorts the elements in the entire Aerialist. Sort(locomotors) Sorts the elements in the entire Aerialist using the specified comparer. Sort(Ninth, Ninth, Comparer) Sorts the elements in a range of elements in Aerialist using the specified comparer. Synchronized(Aerialist) Returns an Aerialist wrapper that is synchronized (thread safe). Synchronized(list) Returns an List wrapper that is synchronized (thread safe). Tray() Copies the elements of the Aerialist to a new Object array. Tray(Type) Copies the elements of the Aerialist to a new array of the specified element type. Returns a string that represents the current object. (Inherited from Object. ) Dormitories Sets the capacity to the actual number of elements in the Aerialist. Name Separable Enables personalization of a query. (Defined by Preternaturally. ) Acquirable Converts an Enumerable to an Acquirable. (Defined by Acquirable. ) Cast Casts the elements of an Enumerable to the specified type. (Defined by Enumerable. ) Often Filters the elements of an Enumerable based on a specified type. (Defined by Enumerable. )

Virgin Airways Assignment Example | Topics and Well Written Essays - 1000 words

Virgin Airways - Assignment Example Currently, the airline is using Embraer jets, Boeing and Airbus for its flight services and has a presence in 29 cities across Australia. The airline is also a member of the Sytax alliance and is given a 4-star rating. Virgin Airways has managed to be one of the leading airlines in Australia and around the globe. This paper aims at analyzing the nature of the business including the internal and external business environment. The paper will also focus on a discussion of the planning and strategy formulation, organizational change, and how the company implements corporate social responsibility and ethical behavior. However, the paper will mainly concentrate on the strategy formulation of the company in order to understand the competitive advantage of the company. Planning and Strategy Formulation According to Virgin Airways, its major strategies are defined as being creative in addressing the challenges facing the company. The company heavily relies on the Virgin brand name in terms of providing quality services at affordable prices (Hooley 60). The company puts great emphasis on improving its human resources by having a strong focus on values, culture and pioneer leadership. Business analysts contend that the virgin culture is phenomenon in the sense that the brand has a very strong culture that is recognized for quality and value for money. The virgin brand is also recognized for its fun work environment. Research studies indicate that the virgin brand was 94 percent recognized before the airline was finally established. The brand was being tanked among the best ten brands in the Asia-Pacific region and also among the top trusted brands in Australia (Hooley 66). Virgin Airways has managed to establish a very unique culture through Richard Branson. Branson is among the high profile entrepreneurs that exist in the modern world and has managed to transform the world of business through his emphasis on a unique working culture. Most of the airline employees have pr eviously worked for the Virgin Group. This is to ensure that there is the spread of the Virgin culture across the airline company. The company’s senior management has a good working relationship attributed to the fact that most of the members have worked together as a team in their previous job positions at Virgin Group. They have respect for each other’s talent and ability. This is a strong working culture that has been established at the top and one that filters down the company. The main corporate synergy for the company is the ability to operate like a venture capital firm based on the Virgin brand name (Hooley 70). This involves non-related diversification at the individual level of business. This is achieved through the creation of hierarchical relationships and the interactions between the corporate head office and the airline business unit. The airline company has managed to leverage on the virgin brand which has approximately 96 percent prominence in the minds of consumers. This ensured that the airline entered the industry with a bang. Virgin Australia was established in 2011 but has managed to shake up existing orders in the market and given competitors a run for their money. Virgin Australia is a business unit under the Virgin Group but the company is focused and develops as an autonomous business under the Virgin brand name. This creates a decentralized organizational structure and independent decision making

Andean and mesoamerican societies Essay Example | Topics and Well Written Essays - 500 words

Andean and mesoamerican societies - Essay Example In this discussion, the war methods of the two societies are explored. Both Andeans and Mesoamericans did not have complicated weapons for war fighting. They both used traditional war tools for hunting purposes, however, the approach in fighting their enemies varied. Mesoamericans had organized war fare than the Andeans. Andeans had poor weapons against their enemies and they majorly relied on the old war tactic methods. They used tools such as, flint- tipped spears, and cotton quilted tunics, bows and arrows to fight their enemies.1 In addition, they had no technologically advanced weapons, and this made them suffer defeat in many war stages. 2 Their poor war methods and choice of traditional weapons made Spanish triumph over them during the war. This led to the capture of their emperor by the enemies because of their technological vulnerability and cultural gap. Mesoamerican’s war was occasionally based on raids. Their wars fare rose as a result of the destruction and seizing of fixed assets. They had different methods of fighting. These methods were based on experience and skills, which they had learnt over the years. During wars, they retreated strategically to their familiar territories. Notably, they had to siege cities during the wars to counter their enemy. They also used alliances method. The alliances made the weaker enemies defeat the most powerful enemies, who were likely to beat them in the war. This method worked greatly in their favour. Another method of fighting the enemy was the destruction warfare methods. This method majorly included burning. The jungle terrain of their land also made it more complicated for their enemies to reach them. 3The warfare used was also through control of trade routes, which made them defend their cities with defensive structures like gateways, earthworks, and palisades. At some point, they could use hunting tools for war purposes. Moreover,